Cookie Policy
At Seraphyra, we use cookies and similar tracking technologies to enhance your browsing experience, understand how you use our website, and deliver personalized content and advertising. This Cookie Policy explains what cookies are, how we use them, and your rights regarding cookies on our site.
What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They are created by the websites you visit and are used to remember information about your visit, such as your preferences, login information, and browsing history. Cookies are not executable files and cannot transmit viruses or malware to your device.
There are two main types of cookies: session cookies and persistent cookies. Session cookies are temporary and are deleted when you close your browser, while persistent cookies remain on your device for a specified period or until you manually delete them. Cookies can also be categorized as first-party cookies (set by the website you're visiting) or third-party cookies (set by external services or partners).
Cookie Categories
- • Strictly Necessary Cookies: These cookies are essential for the website to function properly. They enable basic functions like page navigation and access to secure areas of the website.
- • Performance Cookies: These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. They allow us to improve website functionality and user experience.
- • Functional Cookies: These cookies enable the website to provide enhanced functionality and personalization. They remember your choices and preferences to deliver a customized experience.
- •
How We Use Cookies
Seraphyra uses cookies for various purposes to improve your experience on our website and provide you with relevant services and content. Here are the main ways we use cookies:
Authentication & Security
We use cookies to authenticate your login credentials and maintain your session on our website. These cookies help protect your account from unauthorized access and ensure secure transactions when you shop with us.
Shopping Cart & Preferences
Cookies store information about items in your shopping cart, your product preferences, and browsing history. This allows us to provide personalized recommendations and improve your shopping experience.
Analytics & Performance
We use analytics cookies to understand how visitors use our website, which pages are most popular, and where users might encounter issues. This information helps us optimize our site performance and user experience.
Marketing & Advertising
We use cookies to track your interests and browsing behavior to deliver targeted advertisements and marketing messages that are relevant to you. This helps us promote our products and services more effectively.
Third-Party Cookies & Services
In addition to our own cookies, we allow third-party service providers to place cookies on our website. These third parties include analytics providers, advertising networks, and social media platforms. These cookies may be used to:
- ✓ Track your activity across multiple websites for advertising purposes
- ✓ Measure the effectiveness of our advertising campaigns
- ✓ Provide analytics about website usage and visitor behavior
- ✓ Enable social media sharing and integration features
- ✓ Improve website functionality and user experience
We have no control over third-party cookies, and we encourage you to review the privacy policies of these service providers to understand their cookie practices. Some of the main third-party services we use include Google Analytics, social media platforms, and advertising networks.
Your Cookie Choices & Control
You have the right to control and manage cookies on your device. Most web browsers allow you to refuse cookies or alert you when a cookie is being sent. However, blocking or disabling cookies may affect the functionality and user experience of our website. Here are your options:
Browser Cookie Settings
You can manage cookies through your web browser settings. Most browsers provide options to:
- • Accept or reject all cookies
- • Accept only certain types of cookies
- • Be notified when a cookie is set
- • Delete cookies from your device
- • Set preferences for specific websites
For instructions on how to manage cookies in your specific browser, please visit the browser's help section or privacy settings.
Cookie Consent Banner
When you first visit our website, we display a cookie consent banner that allows you to accept or reject non-essential cookies. You can modify your cookie preferences at any time by clicking on the cookie settings link in the footer of our website.
Do Not Track (DNT)
Some browsers include a "Do Not Track" feature. If you enable this feature, our website will attempt to honor your preference, though we cannot guarantee that all third-party services will respect this setting.
Cookie Retention & Deletion
Different cookies have different retention periods depending on their purpose. Strictly necessary cookies are typically retained only as long as needed to maintain your session or process your transaction. Analytical and marketing cookies may be retained for longer periods to track trends and measure campaign effectiveness.
| Cookie Type | Typical Retention Period | Purpose |
|---|---|---|
| Session Cookies | During your session | Authentication and navigation |
| Preference Cookies | 1 year | Remember user preferences |
| Analytics Cookies | 2 years | Track website usage and performance |
| Marketing Cookies | Up to 2 years | Deliver targeted advertising |
| Tracking Cookies | Up to 13 months | Cross-site tracking and retargeting |
You can delete cookies from your device at any time through your browser settings. Deleting cookies may affect your ability to access certain features of our website and may require you to log in again. Some cookies will be recreated when you revisit our website unless you have disabled them.
Legal Basis for Cookie Use
Under the General Data Protection Regulation (GDPR) and other privacy laws, we are required to have a legal basis for processing personal data through cookies. Our legal basis for cookie use includes:
Consent
We obtain your explicit consent for non-essential cookies through our cookie consent banner. You have the right to withdraw your consent at any time.
Legitimate Interests
We use certain cookies to pursue our legitimate business interests, such as improving website performance, understanding user behavior, and delivering relevant marketing content, provided these interests do not override your privacy rights.
Contract Performance
We use cookies to perform our contract with you, such as processing your orders, managing your account, and providing customer support services.
Legal Compliance
We may use cookies to comply with applicable laws, regulations, and legal obligations, such as fraud prevention and security measures.
Data Security & Privacy
We take the security and privacy of your data seriously. All information collected through cookies is protected by industry-standard security measures, including encryption and secure servers. We do not sell your personal data to third parties, and we only share cookie data with trusted service providers who have agreed to maintain the confidentiality and security of your information.
Our website uses HTTPS encryption to protect data transmitted between your browser and our servers. We regularly review and update our security practices to ensure compliance with current data protection standards and regulations.
Important Security Note
While we implement robust security measures, no method of transmission over the internet is 100% secure. If you have concerns about the security of your data or believe your account has been compromised, please contact us immediately at [email protected] or call +44 20 7946 0958.
Changes to This Cookie Policy
Seraphyra reserves the right to update or modify this Cookie Policy at any time to reflect changes in our practices, technology, legal requirements, or other factors. Any changes will be effective immediately upon posting to our website. We encourage you to review this policy periodically to stay informed about how we use cookies.
If we make material changes to this Cookie Policy, we will notify you by posting the updated policy on our website and updating the "Last Updated" date at the bottom of this page. Your continued use of our website following the posting of changes constitutes your acceptance of those changes.
Last Updated: January 2024
Contact Us About Cookies
If you have questions, concerns, or requests regarding our use of cookies or this Cookie Policy, please don't hesitate to contact us. We are committed to addressing your privacy concerns and providing you with transparent information about our cookie practices.
Contact Information
Seraphyra
123 Regent Street
London, W1B 5TD
United Kingdom
Phone:
Email:
Business Hours
We aim to respond to all inquiries within 24-48 business hours.
Additional Resources
For more information about your privacy rights and our practices, please review our related policies: